It should come as no surprise that 87% of today's enterprises want better forecast visibility. But how do you get started? What are the things to look at in people, processes, and technology? And what are the improvements to the business you should expect?

Ventana Research, a global leader in sales benchmarking services, has published an essential whitepaper titled Sales Pipeline Management: Using the Sales Pipeline to Maximize Results. In it, you will find a virtual roadmap to understanding pipeline management, why it is so critical in today's economy and how to get executive buy-in.

This information-rich whitepaper will show you how better pipeline management can directly result in:

  • Improved win rates
  • Higher forecast accuracy
  • Increased CRM adoption
For your complimentary copy, simply fill out the form on this page.