Revenue Performance Management
Revenue Performance Management (RPM) is a business methodology that employs analytic applications used by Line of Business managers to optimize a management process by supporting people with systems that lead them to make better, data informed decisions associated with revenue generation.
RPM is dependent upon dynamic systems, such as SaaS applications that leverage historical data harvested from transactional front office applications such as CRM systems. RPM then applies analytical methods to this data and presents insights to front office employees along the entire revenue cycle to accelerate predictable revenue growth.
For sales organizations, RPM is transforming the way companies do business and how individuals generate revenue. By providing sales groups with the analytic applications they need to be proactive, businesses improve the visibility and predictability of revenue performance.