Category Archives: CRM

Barbra Gago

5 Social CRM Case Studies

Social CRM has gone from vaporware to one of the most buzzed about terms in the enterprise software market. Take a quick look at Google Insights for Search and you will see that the term’s popularity has increased exponentially over …
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Posted in CRM, SaaS, Social CRM, Technology Integration | Tagged , , , , , , , , , , , , | Leave a comment
Barbra Gago

7 Reasons Most CRM Systems FAIL at Forecasting

Are your forecasts accurate? Latest research from CSO Insights notes that only 44% of forecasted deals are won, and much of what’s left never closes at all.  To many of you, a “perfect forecast” is a pipe dream, but guess …
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Posted in CRM, Pipeline Management, Pipeline Velocity, Sales Forecasting, Win Rates | Tagged , , , , , , , , , , , , | Leave a comment