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Cloud9 is SaaS Performance Management for the front office, or simply, Sales Analytics that help you effectively manage your pipeline, and increase pipeline velocity and forecast accuracy.
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Tag Archives: lead nurturing
Morphing Regular Marketers into Revenue Marketers
**Note: While we generally discuss Sales specific topics, I recently attended the Marketo User Summit, and feel compelled to share my insights because I think it’s relevant to all audiences. Marketing automation is growing a space, and as the methodologies …
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Posted in Sales Leadership
Tagged content, events, lead nurturing, marketing, marketo, process, Revenue Marketer, sales, sales and marketing alignment
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Terminology: Lead Nurturing
Lead nurturing tends to be a part of the sales process that marketing owns, and while that is generally the case, I think it’s also a balancing act between sales and marketing. Since social media has opened up the doors …
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Posted in Sales & Prospecting, Sales Leadership
Tagged best practices, lead nurturing, sales leads, sales-ready, selling cycle
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