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The Cloud9 Analytics Sales Effectiveness Blog Covers–Pipeline Management, Velocity, Performance Management, Forecast Accuracy, CRM, Social CRM, Sales 2.0, BI and Analytics.
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Cloud9 is SaaS Performance Management for the front office, or simply, Sales Analytics that help you effectively manage your pipeline, and increase pipeline velocity and forecast accuracy.
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Tag Archives: social media
Social Media Blueprint for Sales Reps
Social media has become a “must-have” when prospecting in today’s conversation economy. LinkedIn, the social media corporate tool of choice first started off as a recruitment tool and today, 80% of companies still use it in their recruiting efforts- which …
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Posted in Sales & Prospecting
Tagged B2B buyer, Cloud9 Analytics, Josiane Feigon, sales, sales cycle, sales reps, sales tips, salesforce.com, smart selling tips, social media, training
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How to Build a Pipeline With Social Media
Building a sales pipeline with social media is not something that can happen with one person or without any tools. While the process and tools will be different for every company, if the goal is to create a pipe through …
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Posted in Sales & Prospecting, Sales Management
Tagged applications, best practices, Cloud9 Analytics, content strategy, conversion, InsideView, marketing, marketo, netprospex, personal brand, personas, sales and marketing alignment, sales management, sales pipeline, sales rep, salesforce.com, social media, training
5 Comments
Terminology: The [Social] Sales Funnel
Traditionally, the sales funnel starts with “awareness” or outbound marketing to drive unqualified leads into the top of funnel, then, after a series of qualifying steps, ends with fewer “customers” exiting through the bottom. Social media has affected traditional funnel in …
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The New Rules for Relationship Management
Last week at CRM Evolution, Ray Wang (among others) gave a great presentation on the new rules of relationship management. As we touched on in our Social CRM post, relationship management is now governed primarily by the customer. By this …
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Terminology: Social CRM (A Transition from “CRM”)
As Sales evolves to serve the new buyer, the company business process at large must also evolve. Social CRM has been seen as an extension of the traditional CRM which is heavily focused on the technology used to streamline, optimize …
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Terminology: Customer 2.0
As we have seen over the last couple of years, consumer and b2b buyer behaviors have been changing. Quite rapidly in fact. We’ve heard through the musings of social media evangelists that you have to remember that companies are made …
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Posted in Sales & Prospecting, Sales Leadership, Sales Management
Tagged b2b, B2B buyer, buyer 2.0, buyer behavior, buyer personas, customer 2.0, social media
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